Philanthropist - Trailblazer - Advocate
Jennifer George
Jennifer George played four years of basketball at the University of Florida, earned First Team All-SEC honors, and was named an SEC Legend in 2018. She was drafted by the Indiana Fever, played professionally in Puerto Rico where she won championships, represented the Jamaican National Team, and competed in Spain. Her playing career was remarkable. What she has built since may be even more impressive.
Built for more
When her playing days ended, Jennifer did not slow down. She did the opposite. Over the next decade she built one of the most impressive post-playing resumes you will find, moving across the country and into new roles with the same competitive instinct she brought to the court. She worked with elite youth athletes at Sierra Canyon School in California, ran fitness programs across multiple markets, and served as Director of Basketball Operations at Coppin State University. She eventually returned to Orlando as Director of Sports Performance at Bishop Moore Catholic High School, where she oversaw training programs for all 19 varsity sports, launched a UCF internship partnership, and made the weight room an equitable space for every athlete in the building. Every stop was different. Every stop demanded something new. Jennifer has never shied away from that. If anything, she has chased it.
She never stopped being a student of the game either. For the past four and a half years she has worked as a live broadcast color analyst for FloSports covering college basketball, and serves as a radio color analyst for Florida women’s basketball. The game gave her a platform. She has used it to stay close to the sport while building something much bigger on the side.
That something bigger is the Girls Basketball Worldwide Foundation, which Jennifer founded in August 2020. The mission came from a real problem: forty percent of girls drop out of sports after middle school. Jennifer had seen it firsthand and refused to accept it. Every year her foundation goes into communities in Central Florida and Kingston, Jamaica, giving middle school girls a safe space through basketball, mentorship, and leadership programming. The work is personal, consistent, and generational. “We have been going five years and just now I have a girl I am housing this summer. We have been around that long that I have been able to see her grow.” Five years of showing up. That is what it looks like.
Jamaica is a thread that runs through everything Jennifer does. The island is globally known for track and field and netball, but women’s basketball has long been underfunded and overlooked. In Jennifer’s early years with the national team, Usain Bolt personally provided funding so the team could afford to travel. That detail has never left her. Her foundation is her answer to it, one girl at a time, one year at a time.
The foundation also ended up being the best sales training she never paid for. Five years of building donor relationships, securing sponsors, and running fundraisers gave her a skillset that translated directly into her next move. “I was doing it anyway with my nonprofit. I have always had to go out and build relationships.” Last fall she put that skillset to work in a new arena, joining SportsEngine as a Sales Representative, connecting youth and recreational sports organizations with technology platforms that help programs run better. In November she added COO of KC Marketing Management, a boutique agency focused on small businesses and women and girls in sports. The corporate world is just catching up to what she already knew how to do.
Everyone has been so friendly. When I walked into Phoenix, not ever having met anybody, the warmth was immediate. I brought my mom for day one and everyone was just so accommodating. That speaks to the people who work at PAC and what it provides us as athletes. I feel so poured into. And that is how you feel when you’re in sports and when you have great coaches. With the focus on highlighting women in sports, PAC is going to see an explosion of women coming in and saying we are here, this is an amazing community, and we can add value to it. I am truly thrilled to be a part of it.
Jennifer George
Former Professional Basketball Player
As a Signature Member, Jennifer has gone all in on what PAC has to offer. She attended PAC Accelerate in Phoenix, is an active member of the W Locker, and has enrolled in both the Sales Done Right accelerator and the Elite Public Speaking program. She has built genuine relationships inside the community and shows up the same way she always has, fully. She came in at a pivotal moment for PAC and women athletes, and she has not missed a beat since. “I think with the focus on highlighting women in sports, PAC is going to see an explosion of women coming in and saying, we are here, this is an amazing community, and we can add value to it.” She is already proving that point herself.
Jennifer George is a broadcaster, a philanthropist, a founder, a coach, a sales professional, and a former pro who has built something meaningful at every stop. She is not slowing down anytime soon.